iFOAM is leading the charge to professionalize the fragmented insulation industry. With increased demand for energy efficiency, the “green” movement, updated building codes and science, and a large need across all 50 states…. iFOAM launched into franchising in 2022 under HorsePower Brands Umbrella. iFOAM is a full-service insulation business providing installation of insulation products that range from; Spray Foam, Fiberglass and Cellulose blow in products, batts, rockwool, BIBS, and more. Each business will lead the way with the newest spray foam equipment and technology to the marketplace, an eco-conscious/ green approach, a defined sales process with coaching, the National backing of HorsePower brands, an operations team with over 52 years of insulation experience, and world class training. Locations are equipped out of the gate to tackle any type of insulation project or customer. The main targets are existing homes/ homeowners to retro-fit, new home construction, and commercial projects. This business boasts has high demand, large ticket size, quick scalability, and a huge top line revenue potential.